Sales Strategy
Define what you're trying to sell, who you want to sell it to, and what makes an opportunity worth pursuing.
Used by Kerrzo when evaluating Pipeline opportunities.
What are we trying to win right now?
Build lasting partnerships around brand, intelligent platforms and customer experience. Focus on the work where strategy and delivery make the greatest difference.
What are we actively trying to win right now?
- highGrow strategic partnerships
- highLead with discovery
- mediumExpand recurring work
What we're actively trying to sell — selected from Organisation capabilities/products where possible.
Brand & experience
from Organisation · Creative
Intelligent platforms
from Organisation · Digital
Where we're focusing Sales effort right now.
What makes an opportunity commercially attractive.
$50k–$150k
$25k
8–16 weeks
Long-term partnerships
3–6 months
4–8 weeks
Reserve a senior strategy lead for discovery.
What makes a company interesting right now — worth attention, not proof they need us.